To mark Mustang Survival's 55th anniversary, we crafted a campaign that celebrated the brand’s legacy of innovation and exploration. Built to engage across multiple channels, the campaign highlighted how Mustang’s commitment to "Live Beyond Land" transcends water, encompassing decades of breakthroughs across sea, air, and even space. At its core was a historical timeline that captured key milestones in the brand’s journey, later transformed into a lasting web experience. This project honored the brand’s storied past while inspiring a bold vision for the future.